SEO has always been a moving target that requires diligent analysis and calibration to hit the target consistently. While some aspects of SEO have remained relatively consistent over the past few years, some parts of the equation have evolved dramatically. And some SEO tactics have become completely irrelevant in today’s content-driven landscape. Now, more than ever, content marketing and SEO strategy are becoming tightly integrated to drive relevant search engine traffic.
This infographic, created by Neil Patel of QuickSprout, compares the then and now of SEO and helps you navigate the differences.
Got a question about your SEO strategy? Comments about other SEO changes? We’re all ears.