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What SEO Used to Be Vs. What SEO Is Now: Infographic

A look at what SEO used to be, what it is now and how to navigate the differences.

SEO has always been a moving target that requires diligent analysis and calibration to hit the target consistently. While some aspects of SEO have remained relatively consistent over the past few years, some parts of the equation have evolved dramatically. And some SEO tactics have become completely irrelevant in today’s content-driven landscape. Now, more than ever, content marketing and SEO strategy are becoming tightly integrated to drive relevant search engine traffic.

This infographic, created by Neil Patel of QuickSprout, compares the then and now of SEO and helps you navigate the differences.

What SEO Used To Be Versus What SEO Is Now
Courtesy of: QuickSprout


Got a question about your SEO strategy? Comments about other SEO changes? We’re all ears.

4 responses to “What SEO Used to Be Vs. What SEO Is Now: Infographic”

  1. Vv says:

    There is one spelling mistake on the New SEO case study: “…creating better conent”. Otherwise, nicely done!

  2. […] A look at what SEO used to be, what it is now and how to navigate the differences.  […]

  3. Matt LaClear says:

    No doubt! The change in the old SEO and the new SEO was drastic and rather quick. I’m not ready to jump on the bandwagon yet and say that during the old SEO days, there was absolutely no regard for content or its relevancy.

    Content was the one thing that had to remain, relatively, meaningful. People may have gamed the system by stuffing keywords in the meta tags, and perhaps on Web pages, but there had to be a relevant offer that made sense when the customer arrived. I like the walk down memory lane. Oh, just noticed that your four infographic links at the bottom of the infographic all lead to the same, original page.

  4. Lex says:

    Thank you, very informative and useful article.