Fanographie Summit 2012 – LIVE BLOG – Social Games
CEO & Founder of Wedge Buster, Scott Philip, presenting: “Social Games are Serious Business: It’s Time to Get in the Game. Following Philip, a panel will be discussing “Let Your Fans Design Your Next Product!” Panelists: Jason Yeh, Senior Associate, Greycroft Partners Lee Bushkell, VP & General Manager, PGA Tour Paul Gelb, Head of Strategty,…
Competitor Research 101: 15 Questions to Unravel Your Competitor’s Online Marketing Strategy
If you are at a loss on how competitors are outranking you or your clients, then competitor research is the way to go. By researching the competitors overall online marketing portfolio (i.e., not just their backlinks), you will get a broader idea of what it takes to holistically make a dent in that particular industry….