Synchronized Influencer Nurturing
- Find top influencers using keywod searches in FollowerWonk
- Tweet their articles on your accounts to get the attention of influencers (mention their handles in your tweets) as well as add value to the posts themselves.
- Put together roundup posts of your tweets using Storify or e-mails of the top articles you’ve tweeted once a week to leverage your tweets and send them out to others in related industries, including the influencers you’ve mentioned.
- As appropriate, us a Twitter Widget to add a stream of your twitter account to your site or the site you manage. Put it on the home page so it receives maximum exposure and will cause people to click your links, which influencers will see in their Analytics as multiple referrals from your domains.
- Continue to do so on a regular basis, so that when you contact influencers, they will see you in a positive light as well as a contributor to their posts’ success – or they may even contact you.