Exploring the Increasingly Important Intersection of SEO and Google Authorship
How does Google Authorship affect SEO, especially in light of Google’s recent drop of author photos in search engine results? Our new contributor and SEO pro Amanda DiSilvestro examines the impact.
Confab Continued: Hummingbird for Content Strategists with James Gunter
Digital marketing strategist James Gunter presented “Hummingbird for Content Strategists” at Confab Central. In this interview, he expands on his SEO-for-content insights.
How to Build a Successful Google+ Brand Page, Part II
In the final installment of this series, Google+ expert Martin Shervington describes the tactical steps of leveraging your Google+ brand page.
How to Build a Successful Google+ Brand Page, Part I
Consultant, speaker, trainer and coach on all things Google+, Martin Shervington describes how to increase followers and leverage your Google+ brand page.
The Wolf of Link Street
Any tactic meant to build unnatural links will eventually get smacked down. But building real relationships with influencers online is increasingly the method of choice for effective content amplification. This means you need to learn the most basic element of relationships. The human element.
15 Google Analytics Alternatives
There’s more to analytics than page views and Google. Check out these 15 analytics platforms and the unique metrics and methods of measurement they use to give you the most actionable results.
5 Tools to Help You Identify a Google Slap
Find out whether your website (or someone else’s) has been affected by a Google algorithm change or penalty using these five tools.
Link Like Lincoln: 4 Honest Link-Building Strategies
Don’t fall into the group of people chasing the next big tactic. Build a solid foundation with these link building strategies rooted in best practice.
Rap Genius SEO Redemption – The Blueprint II
Rap Genius is hurting. Tom Harari, Director of Strategy, explores how they fell so far and what he’d do to help them reclaim the throne.
5 Services to Use to Get Media Attention for Your Business
Want to get exposure (and some juicy backlinks) from major media outlets? Try these five services to become an expert source for journalists!