The Persona-Driven Keyword Research Process
Standard keyword research is lacking in SEO. Transactional, informational and navigational classifications are only half way there. Discover how Mike King developed a persona-driven process to keep the focus on users, and learn more by signing up for iAcquire’s upcoming webinar “How We Solved (Not Provided).”
Women Play Games on Smartphones More Often Than Men Do – Infographic
Check out what surprises we discovered in our market research on smartphone activities according to gender, age group, and operating system.
The Most Powerful Competitor Research Tool You’re Not Using (Yet)
Learn why Rival IQ is an excellent option for performing competitive analysis.
5 Ways to Avoid Being Fooled By Statistics
Learn how to spot when statistics are made up or misinterpreted and how to make sure you are using accurate and credible statistics.
5 Great Survey Tools to Get Feedback About Your Business
Learn more about visitors to your website, your customers, and your content with these 5 online survey tools.
Tick, Tock, Time to Post That Doc
Understand the best time to post content to your site.
Study: Online Shopping Behavior in the Digital Era
Online shopping is predicted to grow continuously to $370 billion in 2017. However, online shopping cart abandonment rate also increases to 73.6% in 2013.
Quantitative Data Analysis Techniques for Data-Driven Marketing
Hard data means nothing to marketers without the proper tools to interpret and analyze that data. Learn techniques to get more rich, useful information out of your data using Excel, and take the next step to build a rich profile of data-driven marketing techniques.
5 Tools That Drive Marketing Updates and Opportunities to Your Inbox
Learn how Google Alerts, SocialReports.com, Agora Pulse, Whoosh Traffic and HARO can deliver online marketing updates straight to your inbox.
Social Behavior: The BIG GAME — A Study with SurveyMonkey
We partnered with SurveyMonkey to conduct a three-part study on how people behave online. In our final installment, we take a look at how people are actually using social media — and the results are surprising.