How to Get the Most Out of the New Google+ Features
If you haven’t logged into Google+ in awhile, you might be in for a surprise. Shortly after Facebook released it’s highly anticipated (or dreaded) new Facebook page design, Google+ released its own new look. Here is a look at what has changed and how you can get the most out of it as a user….
6 Tools to Find Online Influencers in Your Vertical
When it comes to expanding the reach of your business, brand, or website, one of your goals should be finding influencers in your industry. Even just a tweet from a well-known name in your industry could be the difference between getting one hundred visits to your website in a day vs. one thousand. The best…
Competitor Research 101: 15 Questions to Unravel Your Competitor’s Online Marketing Strategy
If you are at a loss on how competitors are outranking you or your clients, then competitor research is the way to go. By researching the competitors overall online marketing portfolio (i.e., not just their backlinks), you will get a broader idea of what it takes to holistically make a dent in that particular industry….